Final Crit (20.05.09)

The final crit today went ok. I wanted to discuss the progress I have made on the packaging ranges so far. I got positive feedback on the budget range I have already done but I could maybe consider having a tonal range of products instead of them being all the same colour. This will help the customer differentiate between the different stages in the cleansing process and help tell the difference between the products.

I wanted help with the logo for the mid-price range as I am having difficulty on how to visualise this following the same concept as the other ranges. I had some good suggestions which I am going to try out. 

For the other packaging ranges I am going to follow the same formula I have used to design the budget range. I will keep them all simple and use similar colours but in different ways. The expensive range will be fully packaged in boxes etc whereas the mid-price range will have a swing ticket around the neck of the bottle as this is mid way between full packaging and no packaging at all.

I think from now I just need to get on and do it because I know what I need to do. I want to aim to have all the ranges complete by the end of next week so it leaves me a week to photograph the products and do any extra things I may want to do.