Wednesday, 3 June 2009

Boots Mid-price Range Finished


















































These are the final resolutions for the mid-price range. I have used a small amount of the blue that I used on the expensive range to connect all the ranges together. I think it uses the right amount of both colours to give a mid-price feel. This range also uses a bigger variety of bottles than the budget range.

The POS Stand for this range is a bit more complex than the budget range. The bottles are presented better in this stand. I still wanted it to be quite basic because I think if it were more complicated then it would start to make the range appear more expensive than it is which isnt a bad thing but I didnt want it to look more expensive than the expensive range. 

No comments:

Post a Comment